We are the next generation of storytellers, creatives, and strategists innovating the future of brand communication.
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The University Relations
Cultivating pride.
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ServeMinnesota
Raising awareness for life-changing opportunities.
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Woodcrest Design & Roofing
Crafting a brand from scratch.
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Masters of Strategic Communication
Reaching ideal audiences.
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First Nations Repatriation Institute
Building a platform for people of the First Nations.
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Carlson Master of Marketing Program
Attracting Gen Z to the business community through creative and native outreach.
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The Toaster.
Building an innovative brand identity for a one-of-a-kind space on campus.
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MN Sleep Society
Encouraging better sleep practices through design.
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Just Education.
Branding for a cause.
At Backpack, we are the next generation of storytellers, creatives, and strategists. As a student-built, student-led, and student-driven agency, we will carry your brand to new, fresh, and exciting places. Who knows where we’ll go next?
